As the coronavirus pandemic sweeps across the globe claiming lives and disrupting everyday living, businesses are severely affected. In such trying times, what can you do to ensure that your business survives through it all and live to see the dawn?Read More » “How Your Business Can Survive The Coronavirus With A Digital Strategy”
What do some of the best ecommerce brands have in common? As well as great products and loyal brand advocates, they are likely to have an excellent grasp of language.Read More » “Ecommerce Copywriting Tips: How To Talk To Your Customers”
How you present yourself to your audience is just as – if not more – important as what you are saying.
Learn how good website design and layout can help you convert
What exactly is that something you’re selling to your audience? Find out how to make them an offer they can’t refuse.Read More » “The Product Offer: Selling That Thing You Do”
Call to action, You don’t get leads or customers until the visitors on your website take concrete steps to actualise their intent. Find out how to make your audience jump through fire to get to you.Read More » “Call to Action (CTA): Getting Your Customers to Do It”
No amount of traffic and visitors to your website will convert to paying customers if you don’t have anything of value to share.
Learn why is content so important and what you need to consider to make it work.Read More » “High-Quality Content for Effective Websites”
There is one element above all else that is most crucial to the success of your digital marketing efforts. Find out what it is and how you can ace it.Read More » “Digital Marketing Success in 2020: How to Get Started on The Right Note”
In the past week, I had the opportunity to talk to a number of clients and business associates (always great to catch up with people in the industry, so much new insights to learn from) in the fast-moving consumer goods (FMGG Brands) industry, and the conversations invariably turned towards, the impact of e-commerce and how evolving consumer buying behaviour in the digital age changes the way FMCG brands market their products.
In the past week, I had the opportunity to talk to a number of clients and business associates (always great to catch up with people in the industry; so much new insights to learn from) in the fast-moving consumer goods (FMCG) industry. And the conversations invariably turned towards the impact of e-commerce and how evolving consumer buying behaviour in the digital age changes. The way FMCG brands market their products.Read More » “Here’s Exactly Why Most FMGG Brands Fail In Ecommerce”
Find out why online marketplaces can be slow poisons that gradually but surely suck away the life of your online business and how you can prevent it from happening.Read More » “Why You Should Leave Online Marketplaces And Start Your Online Store Now”
Dramatically Increase B2B Sales Via Ecommerce Imagine: a typical B2B buyer, after a hard week at the office, goes home, maybe binge watch on missed korean drama episodes of the week, while spending hours flipping screens after screens of online shopping sites in fun, engaging, anytime, anywhere consumer therapy.Read More » “5 Ways To Dramatically Increase B2B Sales Via Ecommerce”