21 Actionable SEO Techniques You Can Use Right Now


SEO successful people do two really good things:

First, SEO strategies are identified, which yield results.

Second, they are implementing and scaling 100% of their resources.

But you undoubtedly wonder: “How can I locate SEO methods that work?”

Well, I’ll make it simple for you today.

All you have to do is to carve out one of the 21 White SEO strategies below a few of minutes of your day.

Free PDF Download: Get access to the free extra checklist to teach you how to implement these methods quickly. Includes 2 non-found additional methods.

1. Find Broken Link Building Opportunities on Wikipedia

Broken connection building contains everything…


White hat. White hat.


There is only one problem: High pain is to locate broken connections.

So unless you know about an unknown wrinkle in the editing mechanism of Wikipedia.

You see, if a Wikipedia editor stumbles upon a dead link, he doesn’t immediately erase the link.

Instead, they include a footnote next to the “dead link” link:

This footnote offers other editors the opportunity to check that the link is dead before it is deleted.

And this simple footnote makes it easy to detect broken links dead.

Here’s how the following is:

Use this basic search string first: [Keyword] + “Link Dead”

If you were in the SEO field, for example, you’d look for something like this:

Next, visit a search results page which is important for your website:

Search for the “dead link” by using ctrl + f:

In the references section, your browser will skip to any dead links:

Reader Backlinko Danny said that Wikipedia maintains a list of dead-linked articles. This makes it much easier to discover dead links in Wikipedia.

You may also use a new WikiGrabber tool to find broken links on wikipedia pages.

Once you identified a dead link, what now?

Well, that defunct resource may be re-created and your dead link in Wikipedia replaced.

But that would just connect you (and a nofollow link at that).

Here’s how to get the most out of the dead links that you find:

As you may anticipate, a resource connected to Wikipedia generally includes many links from other major websites.

This is why you want to add your broken link (or the link analysis tool of your choice) to your broken link:

And a large list of websites you may contact about their broken link will be sent to you:

The dead link I noticed on the SEO Wikipedia article, for example, had 380 backlinks from 152 fields.

And it took me around 30 seconds to discover it.

Easy, right? Easy, right?

2. Discover Untapped Keywords on Reddit

Reddit is a goldmine research keyword.

Where else can a community of millions of people talk about every subject under the sun?

And you frequently uncover great keywords that you would NEVER find in the Google Keyword Planner, if you read those comments.

Let’s assume you were running a site selling headphones.

Go to Reddit Search and find “headphones”:

If there is a subreddit in that space, go to it.

If not, check at the search results for this keyword shown by Reddit.

Take a look at forums where individuals tend to ask many questions (like an AMA or Q&A thread).

That seems promising:

Next, scan for possible keywords in the discussion. Terms that are repeatedly pop-up are great.

For example, on a headphone Q&A forum, I saw this headphone model a few times:

Of course, the term “Beyerdynamic DT-770” is searching for 2,400 months:

Trust me: you may play with the Google Keyword Planner for the rest of the month and you would never discover that keyword.

But I discovered it on Reddit after approximately 5 minutes.

Invest an hour or two to look for Reddit keywords and you will have enough keywords to last you till 2018.

3. Find Link Prospects on Delicious

If you have been in SEO for a while, you know that individuals who have previously published comparable contents have the best link chances.

And one of the greatest sites to locate individuals who share information in your niche is the renowned bookmarking site

Here’s how the following is:

First, go to Delicious and look for a wide term for your industry:

Find material comparable to yours and many bookmarks:

Then click on the link bookmark.

You will now see all the individuals who saved the link:

Then examine one of the profiles to see whether they have a list of websites:

If yes, go to your site to locate your contact details:

Finally, approach them to let them about your comparable material.

Tell my buddy Jason from Kaiser the Sage, who introduced me in one of his blog articles to this approach.

4. Copy Adwords Ads to Make Killer Title and Description Tags

There is no mystery that intriguing title and description tags receive more SERPS clicks.

But how can you possibly know what people want to click on? (It is true that a good copy may actually rob traffic from the top 3 results.)

That’s easy: check at Adwords advertisements for that term.

As you can see, hundreds (if not thousands) of divided tests provide the adwords for competitive keywords. Split tests with clicks to maximise.

And you can convert your title and description tags into click magnets by using the features of that ad.

Let us suppose, for example, that you will write a blog article geared around the “glass water bottles” keyword.

See Adwords advertisements for this keyword first:

Keep an eye out for fascinating copies from advertising that may be used to describe your title.

In our example “glass water bottles” we have sentences such as:

  • BPA-free
  • Keep you hydrated
  • Durable
  • Reusable

Here’s how the title and description tags might look:

As you can see, these tags include words that are proven to generate clicks.

5. Find A+ Link Prospects on AllTop

What if your niche contains an up-to-date list of blogs you can utilise to obtain excellent links?

I got wonderful news. There is. There is. And this is called AllTop. This is AllTop.

AllTop is a contemporary directory which checks lists of blogs of quality in virtually every business under the sun.

In order to locate blogs in your niche, go to the AllTop website and pick a keyword:

Next, pick the categories that best suit the content of your site:

And AllTop will show you its selected selection of quality blogs in this category:

You now have a large list of some of your industry’s finest blogs.

And these bloggers are the precise people with whom you want to establish connections.

6. Use Benefit-Focused Content Curation

Let’s face it: Curation of the most content is rather poor.

I suppose I speak for anyone when I say I read enough lists for a lifetime, “top 100 posts you need to read.”

So how can you make the curation of your material stand out?

Tap into benefit-oriented content cure.

Benefit-oriented content cure is similar to most others, with a significant difference: it focuses on the results your audience desires.

You’d want to see an example, I’m sure.

You’re going here:

This is a guide I have gathered for a long, Link Building: The Final Guide.

Over 19,000 social media, forums, blogs and search engines visited this guide:

(I should emphasise that the design and advertising of the guide contributed to its success. But it all began with the organisation of the information itself.) The curation of this guide is that it is ordered by advantages, not by subjects.

For example, Chapter 2 is named “How to Make Top Content Marketing Links”:

Note that “Chapter 2: Content Marketing” is not the title.

And most other chapters follow the same advantages pattern.

Why is it so significant?

If someone sees a list of handpicked links they question, “What’s there for me?”

And if you structure your material around results and advantages, it becomes quite clear.

In other words, “WIIFM?” makes your worth much greater than a list of 100 random resources.

7. Link Out to Authority Sites

With all the hoopla about Hummingbirds and Penguins, a major Google algorithm upgrade from 2003 is easy to overlook.

Hilltop still plays a key part in today’s search engine environment, albeit it is more than 10 years old.

Hilltop is mostly an SEO on-page technique of telling Google if a page on the web is a “hub” of information.

How do you know which pages are junctions? Based on the quality and relevance of the links on this page.

If you think about it, it makes perfect sense:

The pages you link to reflect your page’s theme.

And pages that link to useful resources are also more quality than those that just connect to their own material.

In other words, web sites linked to superb resources are the centres of useful information in the sight of big g. (In fact Moz’s analysis of ranking variables revealed a relationship between outbound links and better ranks).

Footnote: Link to at least 3 excellent, relevant resources for each piece of material you post. That’s going to show Google that your Hilltop Hub page is.

8. Send Juice to Pages Sitting on Page 2 or 3

So how can you enhance such pages so that they hit the first page and deliver some traffic to you?

Use one of my favourite SEO strategies — add some internal links!

Here is the procedure of three steps:

Step #1: Use Google’s Search Console to locate keywords on the 2nd or 3rd page.

To locate them, log in and select Search Traffic –> Search Analytics: in your Google Search Console account.

Check the “position.” You will see the average ranking for each term in this fashion.

Sort the results according to “avg. position”:

Next, check for the average 11–30 keywords.

You can make sure that if you click from a term on page 2 or 3, it’s a keyword with a reasonable search traffic.

For instance, this Backlinko website ranks 12 for the “SEO checklist” keyword.

Although I am on the second page, for this term I still receive 550 impressions a month:

Certainly, according to the GKP, 720 monthly searches are done with a proposed offer of nearly $5.00

Step 2: Identify your website’s authoritative pages.

The pages on your site may simply be found with the most juice to use with ahrefs.

Just input the URL of your homepage and click “Get Started”:

Then, on the right sidebar, click on “Top Pages”:

This shows you the most powerful pages on your website:

Step #3: Go to those pages and add links to them.

Finally, add internal links to the boosting pages from the authoritative pages.

9. Use the Word “Because” In Your Outreach Emails

When someone gets an email in their inbox, two queries arise: “Who’s that person?”

And “What would they like?”

The quicker you reply to these questions in your e-mails, the higher your response rate.

But how can you? But how can you?

It’s easy: Easy:

Use the word “because” in your email very early.

Believe it or not, because the word “because” has a really strong impact on human psyche.

Research by Dr. Scott Key of Northern Illinois University has investigated if a stranger may be shut before those who wait for a copy machine in line.

Only 61% of individuals responded “yes,” when the stranger asked: “Can I use the machine before you?”

But when the stranger asked: “Can I use the copy-machine before you because I am in a hurry?” 89 per cent responded yes.

Why such an enormous difference?

The word “because” turns out to make a request — every request — look more reasonable.

Legitimate communications generate better replies in the field of outreach.

(See all those stupid guest poster pitches flooding your email. If they took time to seem authentic, they would do much better)

Here is an example of a blogger pitch that gets the word “because” from the beginning:

The individual who receives that message understands why I email them 2 seconds later.

More significantly, though, the word “because” cements my justification for more legitimate expression.

10. Write Mini Blog Posts for YouTube Descriptions

I don’t have to say that the results of YouTube videos dominate the first page of Google.

And because Google owns the popular video site, it’s a trend that will not change soon.

But did you know that there is a dead-simple technology which may increase the rank of your YouTube videos on YouTube and in Google for competitive keywords?

Well there is: There is: Write more than 200 video word descriptions.

When most individuals submit a video to YouTube, they throw in the description box without mind a few words:

This is a HUGE error.

Remember that your video material cannot be viewed or listened by Google.

Instead, you rely on the text title and description of your video to identify what your video is all about.

This additional text-based information not only helps you better rank your target keyword…

But your video also ranks long tail keywords closely linked.

For example, see my recent YouTube video description:

That’s a good quality description of 200 words.

This not only helped my video rocket to the first YouTube page for the “SEO Strategy” keyword:

But my video has also been upstream for long-tail keywords such as “SEO infographic”:

For more information on YouTube SEO, see this step by step tutorial.

11. Reverse Engineer the Results on Page 6

Fun fact: reverse engineering pages 2–10 often connect up top-of-the-line link opportunities……chances that you would miss if you were just reverse engineer Google’s first page.

But you presumably wonder: “Is anything good to reverse engineer on page 6?”

The brief answer: yes.

As Wil Reynolds points out, the assumption that pages 3–10 are full with sites of low quality is a fallacy.

He believes that many results on Google’s internal pages are of folks who launched great sites…

But finally, when things didn’t work out as they expected, he quit up.

Here’s the thing: they provided some great materials before they moved on to the next project.

Because these resources are usually ignored, the Skyscraper technology may be simply used to enhance them and steal their linkages.

For instance, I searched quickly for “weight loss suggestions.”

I discovered this strongly connected site on 6th page, of course:

As you may see from the screenshot, there is a lot of potential for improvement on this page.

However, since the page’s creator was interested in his website, he was able to link from sites like to this page:

Links from (DA87) and LifeHacker are also available on this missed site (DA93).

Do you think you could take these old materials and improve them?

I know you are able to

12. Embed Long Tail Keywords In Title Tags

Here’s the deal: if you simply put one keyword in the title tag you will leave a lot of search engine traffic on the table.

This is what I mean:

I released recently a piece dubbed the White Hat SEO case study: 348% more organic traffic in seven days.

My goal keyword was, “white hat SEO.” And obviously I placed in the post title the term “white hat SEO.”

But I didn’t stop. I didn’t stop there.

I discovered that there was also good traffic in the term “SEO case study”:

So I decided to incorporate this long tail term in the article title of the blog:

I ranked #1 for “SEO case study” in days:

The keyword “SEO case study” is far less competitive than “white hat SEO,” you might anticipate.

As a result, I almost immediately received traffic from the term “SEO Case Study.”

And as that page has links, it has also made its way to “white hat SEO” on the top page.

(Hit page 1, but, took a few weeks)

I’d not have received any traffic if I had simply been optimised for “white hat SEO” until I hit the first page for this phrase.

Fortunately, my lengthy imbedded “SEO Case Study” keyword immediately connected me up.

Find lengthy tails that you may use into your titles. Bottom line:

You’re going to obtain faster search engine traffic…

And finally, for more than one phrase, rate a page.

13. Hack Wikipedia for Keyword and Topic Ideas

Do you want to uncover untapped keywords that are unknown to your competition?

Then quit using the Google Keyword Planner and instead utilise this SEO technology.

Sure, The Keyword Planner is useful to search and CPC information on a monthly basis…

But creating fresh keyword ideas is HORRIBLE.


Well, the keyword planner only provides you very narrow options in your seed keywords.

So if you insert a seed term such as “weight loss” it spreads keywords like:

  • Weight loss tips
  • Healthy weight loss
  • Fast weight loss
  • Weight loss diet

(You get the idea)

If you want to identify keywords closely linked to your seed keywords — but not directly — you need a human mind.

Or even better, the thousands of people that contribute to Wikipedia.

Here’s how the following is:

Go to Wikipedia and insert a keyword seed (I will use the ‘insurance’ term in this example).

Then, keep an eye on the Wikipedia entry sections which show closely connected terms and subjects.

These are parts…

The box “Contents”:

Sidebars and Callouts:

Links internally:

And the sections “See also”:

Usually, you get several keywords and subject ideas from a single Wikipedia entry.

For additional keyword suggestions, click on an internal link.

Then follow the same Wikipedia entry method. Rinse again and rinse.

14. Use “Best of” Lists to Find Awesome Link Targets

This is one of my favourite all-time SEO recommendations.

If you develop a lot of links, you know that the list of niche-relevant high-quality blogs is like banks money.

What you may not be aware of is that bloggers in your niche write the “Best of” blog entries for you.

Blog postings are basically manually chosen lists of the finest blogs in a certain field.

How do you find the “best of” blog posts?

Use the following search strings:

“[keyword] following blogs” “

“Best post 2013” “top of [keyword] blogs to follow” + “2013” “Best post 2013”

For instance, I have just searched “fitness blogs to follow” quickly:

After approximately 10 seconds of Googling, I found this list of 60 great blogs in the fitness area:

These 60 blogs are PERFECT locations for promoting a piece of content, finding broken connections or creating long-term relationships.

15. Publish Content With At Least 1000 Words

Nobody denies it: CRUSHES material is lengthier than 300-word blog articles.

A research conducted on the SERPIQ blog showed that Google’s top ten search results tended to include at least 200o words.

Why are lengthy postings working?

First off, lengthier posts show Google that you provide searchers with in-depth information.

But this isn’t everything:

In-depth content reverses a crucial emotional change that leads individuals to share stuff online: admiration.

Dr. Jonah Berger of the University of Pennsylvania discovered that information that prompted fear made individuals 30 percent more likely to spread it.

As you would guess, it’s quite difficult to create a sensation of astonishment in an essay with 350 words…

But parts work like a charm in-depth.

16. Remember the “First Link Priority Rule”

Here’s an SEO error I see a lot of folks doing:

Let’s assume you’ve got two links to a page on your site…

Both links are on the same page.

What anchor text is Google paying attention to? The first? The second? The second one? Both?

Under the Priority Rule of the First Link, only the first link:

Why does this matter?

Let’s assume, on your site, you have a navigation bar, like:

Since your browsing is at the top of the page, Google will first notice these links.

This is when something gets tricky:

Let’s assume you drop a link to your “Recipe Index” page with the “Healthy Recipes” anchor text in a blog post.

Unfortunately, Big G ignores the ‘Healthy Recipes’ anchor text. Google only counts the “Recipe Index” anchor text.

Significant takeaway: Use keyword-rich anchors in the navigation of your site. As you have just learnt, the keyword-rich links below do not count.

17. Create Your Own Keywords

This is one of the finest SEO tips you will ever hear:

For the keywords that you create, you always rank #1.

What do I speak of?

You are the only one who optimises this word if you develop something really original, such a brand, product or a step-by-step system.

(You made it up after all).

And if your invention is popular, then you’re instantly #1 for a big traffic term.

Allow me to give you an example:

I get a permanent stream of organic traffic from individuals looking for my “Skyscraper Technique” Link Building Strategy:

Another example is the following:

In 2007, Merlin Mann was dissatisfied by the time he spent on email. So he developed a technique to help him plough his inbox.

He called it “Zero Inbox.”

The “Inbox Zero” keyword now receives an astounding 2,900 monthly searches:

And he’s #1 for the keyword he coined, as you should expect:

Now, Merlin could have optimised material with keywords such as “email management” and “productivity suggestions.”

But he recognised he’d gain a lot more traction by building his own system — and branding it.

How could you do the same?

The next time you write about a technique, whether it’s a dietary suggestion, a productivity trick, or the tomato cultivation system, call it. Name it.

18. Get Product Reviews at Scale Using Tomoson

Product reviews are one of the finest strategies to brand yourself (especially for ecommerce sites that sell physical products).

Product reviews sound dead-simple on the surface:

Send bloggers free items and they check on their blogs.

This method has one problem:

It’s a VERY hard work process.

You must identify bloggers, contact them, acquire their mailing information, distribute items, track reviews, email recalls…

This is much effort. It’s a lot of labour.

But it’s easier:

Tomoson is like a matchmaking service connecting bloggers seeking free material with website owners wanting for visibility and links.

This is how it works:

1. Create a “Advertising.” A promotion describes simply the product you give:

2. Next, define criteria for participating blogs in your promotion. Alexa, Twitter followers and monthly visits can filter:

3. Bloggers will start applying for your promotion when you post it. You can see if the blog fits well before you send them anything.

Word of warning: Trading free link goods is a huge no-no in the eyes of Google. So don’t ask for anything in return if you send someone a product. If they like it, they’re going to check it.

19. Use Expert Roundups to Generate Links and Social Shares on Autopilot

You might have seen roundups of experts – blog articles that gather thoughts from a number of experts – blooming throughout the web.

And why not? Why not?

Expert roundups are one of the few content pieces that have been promoted.

Think about it: Naturally, the experts in your industry would like to share your material with their audiences.

Which implies that — if you get prominent individuals to donate — then when you click “publish” you will earn traffic charges and social shares minutes.

Best of all, in every area… even dull ones, Expert Roundups work.

Here’s a case in point:

I just noticed in the travel area an Expert Roundup.

While it is a tiny blog in a competitive environment, the piece has received more than 440 social shares.

How can you do the same thing:

Step #1: Collect top websites and blogs in your niche (the best lists to identify Awesome Link Targets can be found in this page with SEO Technique #14).

In a spreadsheet collect your name, blog, social media and contact information:

Step 2: Take an issue in your specialty that may be brought to light by a group of specialists.

Themes with which your target audience is fighting are great.

For example, there is a lot of misunderstanding in the automobile sector regarding how to locate the proper car.

Thousands of criteria – from pricing to security, to retail value – are used to acquire a new automobile. This is a subject in which a group of specialists may offer a tonne of value.

Step #3: Email your list of specialists.

Remember that you probably have the specialists you seek out to.

So make it easy for them to reply EXTREMENT.

This is an email template that works nicely in the case of our vehicle Expert Roundup:

Step #4: Step 4 Publish your contributors’ roundup and e-mail to let them know it’s live:

And look at the social shares and connections

20. Find Niche-Specific Link Building Opportunities Using Flippa

There’s no doubt: Google is increasingly emphasising the niche-relevance of the connections to your site.

But where can you locate possibilities for generating links relevant to your niche?

Flippa’s like website eBay.

And it is one of the web’s finest sites to uncover untapped link building possibilities.


Because people selling their website on Flippa disclose every detail about how they developed their website.

This implies that they often reveal you their keywords, content strategy and (and, of course) sources for links.

It’s basically a business plan that can be downloaded.

Here’s the way it can be done:

Go to Flippa and click All –>Categories:

You’re going to finish here:

In addition to closely connected smaller niches, Flippa displays major categories:

Find a wide category which best suits your niche (in this example, I will use travel).

Search for sites with a PageRank of at least 2 for sale. Here’s one, there’s one:

Indeed, the proprietor of this website lists the sites where he has found publishing links:

He doesn’t only show you where he has his links…

But he may acquire them from HOW:

(Most Flippa vendors are as soon as possible)

Now you know that these excellent links have been purchased via PR.

This indicates that you have a list of journalists available for travel sites.

Can you tell the jackpot?

21. Use Facebook Ads for Keyword Research

Facebook Ads are AWESOME’s keywords ultimate gold mine.

Think about it, think about it: Facebook gathers more than one billion people’s interest and demographic information.

And this information may be used to identify keywords which your target audience uses in Google search.

It gets better: if you establish an ad campaign with them, Facebook will provide you these statistics free of charge.

Here’s how Facebook ads are used to study keywords:

Let’s suppose that on your website you offer iPhone covers.

Go to Facebook Announcements and click “Create and Ad”

Then choose Likes page –> Continue

Scroll down to the following page’s “interest” section:

Next in the “Precise Interests” area, insert a keyword.

In fact, Facebook will propose options for keywords comparable to Google Suggest:

From the list of choices choose a “Precise Interest.”

And Facebook will display you the “Likes and Interests” list:

These are great seed keywords for Google Keyword Planner entry.

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