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How to Create a Google Search Console Account!

googlesearchconsole

We’ll teach you how to set up Google Search Console in under three minutes today.

It’s really simple to get started with Search Console. It’s completely free. And, depending on what works best for you, there are a variety of methods to set it up.

Google has a step-by-step guide on how to set up Search Console and validate your site. But, to be honest, it’s boring, wordy, and harsh on the eyes. As a result, we’ll provide a more user-friendly tutorial. Trust us when we say that this is the only tutorial you’ll ever need to set up Google Search Console correctly.

So let’s get this party started.

Why use Search Console?

GSC (Google Search Console) is one of, if not the most, powerful SEO tools available.

But why is this significant? At its most basic level, Search Console aids in the monitoring, maintenance, and optimization of your website’s organic search presence. The majority of people use GSC to track clicks and impressions. That’s nice, but it has a lot more to offer. For instance, it could:

  • Find search queries that drive traffic
  • Find how well all your pages rank
  • Identify and leverage backlinks to boost link juice
  • Add sitemaps
  • Locate errors that need fixing
  • Ensure eligibility for rich snippets and schema
  • Make your site more mobile friendly
  • Monitor your Core Web Vitals
  • Show if your site has been hacked

And did we mention it’s free?

For more info on why GSC is so valuable to use, check out all the wonderful things Search Console can do for you.

How to set-up a Search Console account

Step 1: Sign in to Search Console With Your Google account.

If you want to use this technique to set up a Search Console, you’ll need a Google account. Don’t worry, that’s also free. You may use the same login if you already have Google Analytics, Adwords, or Gmail.

Step 2: Enter Your Website’s Domain (or URL-Prefix) to Add a Property.

After logging in, you may add a property type using either your domain or a URL prefix.

We recommend utilising a domain to set up Google Search Console.

Starting with some key definitions, here’s why:

  • Property – a catch-all term for a single website, URL, mobile app, or device with a uniroot directory (aka public_html) of your siteque tracking ID
  • Domain – the name of your website (without http(s):// and www.). Our domain is stridec.com
  • Subdomain – an extension added to a domain, 
  • URL – an address for a web page. (Domain is the name of a site; URL leads to a page within that site)
  • URL Prefix – the protocol that appears before your domain. For example, http:// or https://

When you use the “Domain” option to set up Search Console, your account becomes a domain-level property.

This implies you’re establishing a single property that contains all of your domain’s subdomains and protocol prefixes. This option, in other words, links Google Search Console to every part of your website.

So here’s how to set up Google Search Console with a domain-level attribute in the following stage. In the input area, type your site’s root domain and click “Continue.”

A URL-prefix attribute is created when you select “URL-prefix.”

This implies you’re just establishing a single property for your site’s single URL prefix. As a result, Search Console will only be connected to one version of your site – not the entire thing, including all protocols and subdomains – and may not give correct statistics. However, there are occasions when you have no choice but to utilise a URL-prefix.

Enter a URL with a prefix in the box and click “Continue” to set up a URL-prefix property.

NOTE: Create a GSC attribute for each of the following four URLs to guarantee Search Console gives appropriate data with URL-prefix properties:

  1. https://yourdomain.com
  2. http://yourdomain.com
  3. https://www.yourdomain.com
  4. http://www.yourdomain.com

You’ll need to establish a property for each of your subdomains, such as blog.yourdomain.com and shop.yourdomain.com, if you utilise them. For each of these URLs, you’ll have to redo the full Google Search Console setup process.

Step 3: Verify Your Website

To use Google Search Console and begin collecting data, you must first confirm that you own your website. Depending on the option you selected in the previous step, the verification procedure differs.

Jump to the instructions that apply to you:

  • Verification for a Domain Property
  • Verification for a URL-prefix Property

Verification for a Domain Property

A domain-level property can only be verified by your DNS provider (or domain name system provider). This is the first screen you’ll see.

First, look in the selection for your DNS provider (the business you pay to use your domain):

This will show you particular instructions for your provider. If you want to learn how to use this approach to integrate Google Search Console for your digital marketing plan, you should consult with your developer or DNS provider. If your DNS service provider isn’t listed, you can select “Any DNS service provider.”

Then, press the “Copy” button to copy the TXT record that Google has given.

After you’ve copied the TXT record, open a new tab and log into your domain registrar’s website (for example, GoDaddy, BlueHost, Hostgator, etc…)

Select the domain you want to configure from the list of domains you hold. The opportunity to manage your DNS records may be found here. Depending on your provider’s website, this will be located in various locations. Look for any references to “DNS” and click on it.

On GoDaddy, for example, you’d go to “My Account > My Products” and choose “DNS” next to your domain.

After that, you’ll be sent to a Domain Management page, where you’ll see a list of your DNS Records. To make a new one, click “Add.”

Choose TXT from the “Type” drop-down menu. Type the @ symbol in the “Host” field. Set the timer for “TTL” to 1 hour. Most crucially, put the TXT record you copied from Google into the “TXT Value” section. Then press “Save.”

For Google Search Console, this will create a new TXT record. (A TXT record is used to give information about your domain to an outside source, such as showing Google that you own a domain.)

The procedure we just described for GoDaddy is fairly similar to what we just described for other domain providers. The same entries can be used for “Type,” “Hostname,” and “TTL.” Some suppliers will want a “TXT Record” rather than a “TXT Value.”

Return to the Google Search Console setup and click “Verify” once you’ve uploaded your TXT record.

If everything went as planned, you should receive a message similar to this:

It’s worth noting that changing DNS records might take up to 72 hours. If your ownership isn’t confirmed right away, check again in a few hours or the next day.

If this doesn’t work and you need assistance validating your domain, please contact us. We’d be delighted to assist you.

Verification for a URL-prefix Property

If you don’t have access to your registrar or don’t want to deal with your DNS records, you may use a URL-prefix property to set up Google Search Console. This opens up a variety of verification possibilities.

Google advises using an HTML file to validate your information. (But keep in mind that this is just for URL-prefix attributes.) Finally, if at all feasible, they advise you to construct a Domain property.)

It’s worth noting that there’s an option to verify through a domain name provider. Above, we demonstrated how to accomplish this. If you’re going to use that approach, you should make a domain-level property first.

Here’s how to use the other techniques to verify.

HTML Document

This approach requires you to upload an HTML file to your website’s root folder. It’s simple to accomplish, but you’ll need access to your server, either through FTP or the cPanel File Manager. If you’re unfamiliar with either, don’t use this approach to verify.

Here’s how to check using an HTML file if you’re comfortable working with your site’s server:

  1. Download the file provided by Google. (By clicking the download box shown in the image above.)
  2. Access the root directory (aka public_html) of your site.
  3. Upload the file. (Like the image example of how the file will appear shown below)
  4. Return to Search Console, and select “Verify”
HTML Tag

To test the HTML element, add a meta tag to the head> section of your website. You’ll need developer access to your site’s CMS to do so. As an example, we’ll utilise WordPress.

There are two methods to achieve this using WordPress:

  1. Adding the meta tag directly to your header.php file
  2. Using a plugin to add to the header

More than likely you’ll go with option two. Because if you’re comfortable working with the header.php, you’re better off verifying via HTML file.

Here are the steps to add the GSC HTML tag to WordPress using a plugin:

  1. Copy the tag.
  2. Log into your site’s WordPress admin in a new tab.
  3. Install the Insert Headers and Footers plugin on your site.
  4. Go to Settings>Insert Headers and Footers.
  5. Past the Search Console meta tag in the “Scripts in Headerfield.
  6. Return to  Search Console, and select “Verify”
Google Analytics

If you already have a Google Analytics account and have a tracking code on your site, you may validate a User-prefix attribute in Google Search Console by following the steps for getting started with Google Search Console. Simply click “Verify” in the Google Analytics verification window in Search Console, as seen below….

To make this work, make sure you have “edit” privileges for the item whose tracking code is being utilised by that property in Google Analytics. If you haven’t already done so, you’ll need to instal a Google Analytics tracking code to your site, such as analytics.js or gtag.js.

Google Tag Manager

If you already have a Google Analytics account and have a tracking code on your site, you may validate a User-prefix attribute in Google Search Console by following the steps for getting started with Google Search Console. Simply click “Verify” in the Google Analytics verification window in Search Console, as seen below….

To make this work, make sure you have “edit” privileges for the item whose tracking code is being utilised by that property in Google Analytics. If you haven’t already done so, you’ll need to instal a Google Analytics tracking code to your site, such as analytics.js or gtag.js.”

Additional Google Search Console Setups

There are other ways to create a Google Search Console account, depending on your CMS. These include:

  • WordPress
  • Blogger
  • Google Sites

Implement GSC on WordPress

Using an HTML element and a header plugin, we demonstrated how to validate Search Console on WordPress. However, you may use your WordPress SEO plugin to double-check. Yoast SEO and All-in-One SEO are the two most popular SEO plugins.

Here’s how to set up Google Search Console with each:

  1. Create a GSC account and add a URL-prefix property (as show in Steps 1 and 2 above).
  2. Copy the HTML tag provided.
  3. For Yoast SEO: In your WordPress Dashboard go to SEO>General. Select the “Webmaster Tools” tab. Paste your HTML tag into the field for Google verification code. Hit “Save changes.” (As shown in the first image below.)
  4. For All-in-One SEO: In your WordPress Dashboard go to All in One SEO>General Settings. Paste your HTML tag into the field for Google Webmaster Tools (what Search Console used to be called). Then hit “Update.” (As shown in the second image below.)
    • Note: Yoast and All-in-One will automatically strip the code so only the tag ID shows after saving.
  5. Go back to Google Search Console and select “Verify.”

Implement GSC on Blogger

Using an HTML element and header plugin, we demonstrated how to check Search Console on WordPress. However, you may use the WordPress SEO plugin to double-check. Yoast SEO and All-in-One SEO are the most widely used SEO plugins.

Implement GSC on Google Sites

If you’re utilising a new Google Site (one that was built after 2016), utilise the Google Analytics approach described above to double-check.

Use the HTML tag approach if you have a vintage Google Site (anything established before 2016) OR a Google Site with a custom domain URL (e.g. something other than sites.google.com).

Next steps: get your site submitted

So now what?

Getting started with Google Search Console also entails familiarising yourself with the reports and the submission mechanism for site maps. You now know how to use Google Search Console to improve the performance of your website. Of course, if one of those ways isn’t working for you, or if you need help setting up GSC, we’re here to help.

You might be wondering, “How do I get my company included in Google search results?” once you’ve set up your account and validated your website.

Fortunately, it’s a simple process.

After you’ve completed the setup, you’ll need to submit your sitemap to GSC.

You’ll want to double-check that you’ve submitted your XML sitemap correctly because it’s a vital ranking element for SEO. Here’s how to upload a sitemap to Google Search Console to make sure you don’t forget.

By appending “/sitemap.xml” to the end of your domain and accessing the file in your browser, you can typically discover your sitemap. If this doesn’t work, check the settings of your content management system (CMS) to see if it’s automatically producing a sitemap for you. Check your “robots.txt” file to see whether it’s mentioned there as well.

Navigate to Sitemaps in the left side menu of your Search Console. You may provide the URI for your sitemap’s location here. Google will instantly take notice of the submitted URLs, and your URLs should be mostly crawled and indexed after a few days!

Find Out More

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