5 REASONS FOR RETAILERS TO DUMP CARD TERMINALS FOR E-PAYMENT

As e-commerce technology progresses, the lines between offline and online retail are beginning to blur. Innovative businesses have started to adapt to this new trend by incorporating e-commerce processes into their conventional brick-and-mortar retail operations.
In the recently concluded Affordable Art Fair (Singapore) Autumn Edition, one of our clients, Tembusu Art Gallery did just that, offering art buyers the ability to pay using their credit cards via an e-payment facility that STRIDEC provided.
By using STRIDEC’s e-payment facility, Tembusu Art Gallery need not rely on the standard card terminal processing provided by the art fair’s organisers, but instead is able to conduct credit card processing directly at its booth, significantly cutting down queuing time and providing a much smoother buying experience for the customers.
Here are 5 reasons why traditional retail businesses can benefit for offering e-payment facility over the traditional credit card terminal processing:

1. Fees are lower

Traditional card terminals require a subscription and rental agreement with the bank that comes with a fixed setup fee and annual service fee, on top of the processing fee levied per card transaction.
In comparison, an e-payment facility can be turned on without any setup fee and annual subscription fee. Businesses do not have to worry about incurring costs when the e-payment facility is not in use.
Additionally, banks tend to maintain and levy different card processing charges for different types of businesses and transactions, based on an arbitrary risk value that the banks attach to each business type. But with e-payment facility, the processing fee percentage is always the same, regardless of your business nature.

2. Set-ups are faster

Retailers have to submit an application to the bank for a card processing terminal to be made available for use. Such a process can take days or even weeks to get approval. This delays business readiness and is a non-option especially for retailers with active participation and sales activities at trade shows and exhibitions.
By contrast, e-payment facility can be set up and put to live use usually within just 1 working day. This allows retailers the ability to provide payment options to customers in just about any situation under short notice, increasing rate of sales conversion.

3. Multiple checkouts are possible

E-payment does not require specialised hardware to work; it can be used straight out of a tablet or mobile device without configuration. E-payment can also be used across multiple devices at the same time, allowing more customers to be served and transactions processed simultaneously.

4. Payment cycles are shorter

Retailers typically get their sales proceeds credited into their bank accounts 6 weeks after the transactions have taken place. This can sometimes create unfavourable cashflow situations especially for smaller-sized businesses.
But with e-payment, sales proceeds are usually credited to the businesses within 2 weeks of the transactions. Depending on the business volume, the time to credit back to retailers can be as short as 5 working days.

5. Compatible with existing POS systems

Without the technical limitations and constraints imposed proprietary hardware that comes with physical card processing terminals, it is easier, faster and cheaper to integrate e-payment facility into existing software systems, allowing effective information exchange and report generation of sale transaction data.

Conclusion

The proliferation and increasing ease of use of e-commerce technology has allowed alternate means of payment collection such as e-payment becoming a credible replacement for traditional card terminal processing.
Take advantage of e-payment today and start using it in your retail business to improve cost savings and operational effectiveness. Feel free to email us at info@stridec.com should you have any queries.