About Stridec

We don't theorise about AI search. We operate in it.

Stridec is a specialist SEO agency focused on one thing: getting brands cited in Google AI Overviews. We built the methodology, validated it on our own products, and now we apply it for clients.


Alva Chew
Alva Chew
Founder · Stridec & AeroChat

I've spent over two decades in SEO — long enough to have watched search change fundamentally, more than once. When Google AI Overviews started rolling out, I didn't wait to see how it played out.

I built a methodology from scratch and tested it on AeroChat, my own bootstrapped AI SaaS startup — competing directly against Tidio, Gorgias, Intercom, and other well-funded incumbents. The results were real and verifiable: 343% impression growth, 127% click growth, and AeroChat appearing in Google AI Overviews alongside billion-dollar competitors in under 3 weeks.

That same methodology is what Stridec now applies for clients. And for those who want to learn it themselves, I've documented every step in The AI Overview Playbook.

The methodology works. Here's the proof.

These numbers come from AeroChat's own Google Search Console — before and after applying the methodology. Every figure is verifiable. Nothing is projected or estimated.

The same approach has since been validated across agency clients in B2B, e-commerce, and professional services sectors.

343% Impression Growth
127% Click Growth
<3 wks First AIO Appearance
74% Branded Search Share

What Stridec is — and isn't.

We're not a full-service digital agency. We don't do paid media, social, or brand strategy. We do one thing: AI Overview optimisation — and we do it with a documented, repeatable methodology rather than instinct and guesswork.

The team is small and deliberately so. Every client engagement is hands-on, not delegated to junior staff running templated processes. If you work with Stridec, you're working with people who have actually gotten brands into AI Overviews — not people who've read about it.

We're also practitioners, not just consultants. AeroChat is our own product, built and operated by the same team. When we talk about AI Overview visibility, we're talking about something we've had to earn ourselves — not something we've only done for others.

Brands we've worked with
Changi Airport Group  ·  Decathlon Singapore  ·  Denyo APAC  ·  Cegos APAC