Insights on AI Overview optimisation, SEO strategy, and digital marketing.
Understanding Answer Engines vs. Traditional Search Engines The fundamental difference between answer engines and traditional search engines lies in how they process and deliver information....
March 19, 2026
The Training Data Foundation: How Brand Representation Gets Baked In The most fundamental reason some brands dominate AI citations while others remain invisible lies in...
March 19, 2026
The AI Answer Optimization Framework That Actually Works Getting your content featured in AI-generated answers requires understanding how AI systems evaluate and select sources. After...
March 19, 2026
Why Trust Determines E-Commerce Success in 2026’s Competitive Landscape Building brand trust for e-commerce has become the primary differentiator between businesses that thrive and those...
March 19, 2026
AI-powered search engines are fundamentally altering how consumers discover and recall brands, with my analysis of client data at Stridec showing that brands appearing in...
March 19, 2026
Google’s Gemini AI has evolved into one of the most versatile multimodal AI platforms available, supporting an extensive range of content formats for both input...
March 19, 2026
The AI Citation Crisis: Why Current Systems Fail Enterprises When I first started working with AI-powered research tools at Stridec in early 2025, I was...
March 19, 2026
AI-powered competitor analysis transforms traditional market research by automating data collection, providing real-time insights, and uncovering competitive intelligence that would take weeks to gather manually....
March 19, 2026
AI Overview is Google’s AI-powered search feature that provides synthesized answers at the top of search results by pulling information from multiple web sources and...
March 19, 2026
Claude’s SEO ranking factors in 2026 center on its advanced content generation capabilities, superior understanding of search intent, and ability to optimize for Google’s E-E-A-T...
March 18, 2026
Traditional SEO strategies fail when attempting to displace competitors in AI citations. Unlike conventional search rankings where gradual improvement from position 10 to position 1...
March 18, 2026
The landscape of competitive intelligence has shifted dramatically with AI automation now handling tasks that once required entire research teams. At Stridec, I’ve tested dozens...
March 18, 2026